An insight into The Co-operative Media (a new department created at the Group’s Head Office in Manchester), outlining their journey of innovation to create the industry leading retail media planning website, which helps FMCG brand owners to engage with their extensive portfolio of customer marketing opportunities.
Speakers
Susan Beetlestone - Head of Commercial Marketing, The Co-operative Group
Stuart Tiedeman – Managing Partner, abc Media Group

See this talk at the Briefing Theatre at The Interactive Marketing Show 2008
Briefing TheatreEngage Theatre